The demand for resources is rising — financial crisis or not — while supplies are becoming increasingly scarce. The global population is set to rise from 6.3 billion at present to eight billion by 2030. Consumption of resources in today’s developing countries is rising unchecked and can be expected to account for two thirds of international energy consumption by 2030. This change will force the world’s population to implement sustainable solutions and to think with the future in mind. Longer term, it means switching to alternative energies. In parallel, it is vital to make more efficient use of existing resources. Increasing efficiency means handling resources with greater awareness in terms of consumption and utilization. Credit Suisse distinguishes between five basic areas in which the efficient use of resources can be enhanced. Energy efficiency New lighting, heating and cooling technologies could achieve energy savings of up to 60%. New aircraft engines
