Home Hospitality & TourismRepositioning Lebanon

Repositioning Lebanon

by Nabila Rahhal & Thomas Schellen

The waste crisis devastated tourism in Lebanon, but there is still opportunity to recover, argues Michel Pharaon. Is it correct to say that the year 2015 seemed to be going well for tourism until the momentum crash-landed when the waste management crisis erupted in the summer and protests ensued? We were in Dubai for an Arab ministers’ meeting in May and the secretary general of the United Nations World Tourism Organization (UNWTO) praised Lebanon [for hosting] an increase of 15 to 20 percent [in the number of tourists] in the first quarter, and this was remarkable. This continued throughout the year and the [Banque du Liban (BDL), Lebanon’s central bank] praised this activity as well. Not only did the number of tourists increase but during the first trimester the number was even higher because we had what we didn’t have the year before: during the mid-season holidays in February in

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