Not just the apps

There’s cross pollination potential being missed in a certain Lebanese ecosystem. Nowadays, everywhere you look there’s a link between technology and entrepreneurship that seems to suggest the latter is only possible if it incorporates the latest advances in the former. This is a global trend, and it’s driven by the market. Remember, a street vendor is an entrepreneur, but that vendor will need several lifetimes of work to become a unicorn (a company valued at $1 billion or more, in venture capital parlance). For better or worse, entrepreneurs make the biggest headlines when they’re associated with VC, and VC needs big, big wins to cover losses in the majority of its portfolio companies. Big, big wins typically come from tech companies, not from hospitality, food and beverage or even small design or ad firms, and yet these small players are the cartilage helping to keep Lebanon’s economic backbone limber and