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Libya Dreaming green

by Executive Contributor

What to do when you want to rehabilitate a country, attract investment, make money, preserve the environment and have the world’s media cover your plan as if you were helping save the Earth all at the same time? The answer: announce an environmental plan and pay for roughly 200 journalists to come and cover it. That is just about what Libya did by launching the Green Mountain Project on September 13. This ambitious mission aims to create “the world’s first large-scale conservation and sustainable development project,” one that Libya promises will help the environment, save energy and make money from tourism — resorts, archaeological sites and other resources. And there is nothing wrong with killing several birds with one stone. If there is one country that should optimize its moves and maximize strategies it is Libya, a country still largely confined to its insular ideology. But beyond the brochure distributed

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