Tunisia  Strong tourism potential

Figures recently released by the Tunisian National Tourist Office (TNTO) revealed that the tourism sector performed well during the first two quarters of 2007. It is expected that tourism revenues will surpass the previous forecasts made by the Ministry of Tourism by the end of the year. While indicators are positive, there is nevertheless a gradual overhaul of the tourism sector highlighting the weaknesses of tourism in Tunisia. Constrained by its seasonability and its image as a mass tourism destination, Tunisia needs to raise its profile internationally and maximize the potential of the sector. Tourism numbers on the rise According to the latest statistics released by the TNTO, the measures initiated to promote and develop the tourism sector are showing results. The 2007 tourism season should reach higher levels than in 2006. All indicators have risen compared to last year: with 4.41 million visitors, tourism was up 3.7%, tourism revenues