Design, as the fruit of creativity that enables its user to co-define and express their identity, while optimally matching form and function of a product or process, has been around for as long humans have had the capacity to imagine. Lebanon is a great example for the presence of design throughout the history of people living on the culturally fertile shores of the Eastern Mediterranean. When compared with the past roles and value-added functions of design—for example 100 years ago when the legendary Bauhaus was established as laboratory of ideas, architecture, and applied arts in 1919’s Germany—design capabilities today appear to represent an even greater asset in our times of societies’ digital transformation, economic globalization, and wide-ranging individual pursuits of new identities. While numerous innovative design approaches have been fostered through the private initiative of design professionals, teachers, and thinkers in Lebanon over the last few years (as Executive has
