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Levant

Quiet crisis

by Executive Staff August 6, 2008
written by Executive Staff

On paper the Turkish economy should be falling apart in face of political turmoil. It’s not. The currency is getting stronger and foreign investors seem to think they are still onto a good thing. Even the Turks, who have seen massive political and financial upheavals several times in the past 50 years, are not panicking. Yet US-based Turkish political analyst Soner Cagaptay describes the conflict between the country’s Islamic-rooted government and staunch secularists in the courts, army and parliament as “Turkey versus Turkey”.

The current “crisis” found its feet in the ides in March, when Chief Prosecutor Abdurrahman Yalcinkaya brought forward a case for banning the ruling Justice and Development Party (AKP) to the Constitutional Court. Yalcinkaya accused it of being a “hotbed of anti-secular activities”, specifically because of the government’s move to lift the ban on women wearing headscarves in public universities. The case would see more than 50 senior AKP politicians, including Prime Minister Recep Tayyip Erdogan and President Abdullah Gul, banished from politics.

The AKP has vigorously denied the charges while pointing out it has a considerable mandate from a 47% share of the vote on July 22 last year. Furthermore, the headscarf ban was lifted with the support of other parties in parliament, including the nominally secular far-right Nationalist Movement Party (MHP) and independent MPs.

Even so preparations are being made in case the unthinkable happens. The Higher Board of Election (YSK) announced that, in the event the AKP is closed down, early general elections and local elections could take place in November 2008 simultaneously.

Yet not everyone sees closure as an inevitable outcome. A report from Lehman Brothers, one of the biggest investment banks in the world, claimed it is unlikely the court will rule against the AKP.

The plot thickens

Enter Ergenekon, an alleged scheme to overthrow the democratically elected government, with the details rendering it worthy of a James Bond plot.

Some had seen the AKP-secularist dispute as yet another shadow-boxing act between the secular “elite” (the core constituency of which is liberals in urban centers, the army and the judiciary) and the rising force of the new “Islamic bourgeoisie,” backed by the large segments of the devout masses.

However, in recent weeks, the shadow boxers have started landing punches and fears are rising that they will draw blood — the perception of a titanic struggle “for Turkey’s soul” (as the Economist put it) is on the rise.

The Ergenekon Group is an alleged collection of powerful ultranationalist, secular malcontents plotting to bring the AKP down by violent means. Those accused of being members include army officers past and present, ultranationalist and Marxist-nationalist politicians, secular journalists, and, somewhat bizarrely, a spokeswoman for the Turkish Orthodox Church.

Ergenekon had been bubbling quietly in the background of the “closure case” for some time but erupted spectacularly on July 2, when, in a series of dawn raids, the police arrested 21 leading secular figures. Those seized included two retired four-star generals, the president of the Ankara Chamber of Commerce and the Ankara bureau chief of the country’s only secular broadsheet newspaper (the much-respected Cumhuriyet). A former AKP deputy known as a critic of party leader and prime minister avoided arrest as he was in Britain at the time. His inclusion on the list of suspects, as well as the advanced age of several of the others, has increased misgivings about the motivation behind the arrests.

While the government has portrayed the arrests as necessary for lancing the boil of a deeply nasty terrorist organization, the secularists — and some neutrals — have seen them as a blunt tit-for-tat move by the AKP. The stakes suddenly seem to have been raised and the country’s second-ranking general has stepped in with an appeal for calm. Meanwhile, those governments and media outlets in the West which had previously seen the AKP as an almost unambiguously ‘good thing’, and decried the closure case, now seem to be feeling somewhat queasy. Is the old Turkish politics of underhand deals, and even violence and coups set to return?

Towards the end of July, a criminal court in Istanbul set a date in October for hearing the indictment, which, cover-to-cover, is several thousand pages.

The markets, having shown some wobbles since the beginning of the year, and having dropped when the closure case was first floated, have retracted once more, and quite sharply. However, a mass flight of capital — from which Turkey has historically been vulnerable, especially in 2001 — has yet to occur.

Sagging stocks

The week of the Ergenekon arrests, the Istanbul Stock Exchange (ISE) fell 9.5% (having dropped 5.3% on July 2), and benchmark bond yields jumped by as much as 22.83%. The lira, a traditionally fairly volatile currency which some claim is still overvalued, dropped slightly, from 1.2305 to 1.2345 against the dollar, having fallen 0.7% on the greenback and 1.5% against the euro the day of the arrests. However, an interest rate hike on July 17 (to 16.75%, up 0.5%) pushed the lira back up to reach its highest level against the dollar, 1.18, since February.

“Uncertainty is the name of the game at present, and the last thing on the minds of the generals, the Constitutional Court judges and the politicians is the Turkish markets, which will undoubtedly continue to suffer if the political situation deteriorates further,” Lars Christensen, chief analyst at Denmark’s Danske Bank, was quoted as saying in the international press.

And according to Wolfgango Piccoli, an analyst at the political risk firm Eurasia Group, “the arrests will further reinforce the already widely-shared impression in Turkey that the operation is part of the power struggle between the AKP and the hard-line secularists, most notably the military.”

While the situation is certainly worsening, some analysts OBG has spoken to take the view that this may be a short-term blip caused not by foreign speculators, but risk-averse domestic investors, who fear they have more to lose and take a pessimistic view on the political situation. Foreign investors tend to take a longer-term perspective.

Another reason why the stock market has taken something of a beating this year — losing 31.7% year on year by mid-July — is the lira’s strength. Not only does this ward off investors in export-oriented industries, it also deters those who suspect that the currency’s value is unsustainable.

Furthermore, the economic slow down in Europe — to which Turkey exports the lion’s share of its manufactured goods, and from which large amounts of investment come to the country — has probably increased market wariness about what may lay up ahead.

Thus there are more than political factors driving the recent slide in the stock market. Furthermore, given Turkey’s growth rate and population, the country still looks like a reasonable long-term investment, which is why international companies are not pulling out.

This having been said, according to Eurasia Group there is now an “80% chance” the AKP will be shut down. The loss of a government with a commanding majority (for which, in theory, read stability and decisive leadership) and a widely-regarded record of economic efficiency and pro-business policies would be a blow, as the alternatives are currently not very appealing. The leading secularist opposition, the Republican People’s Party (CHP) is polling less than 20%, and its support is both geographically and demographically concentrated in the West and among the educated liberal middle classes. It is led by the widely-discredited Deniz Baykal, and is associated with the tainted “old politics” of horse-trading and corruption, to which the AKP is in theory an antidote.

Reform in the cards?

While the AKP (like its predecessors) seems likely to re-form under a new name and with a program cleansed of some “Islamic” content, without the charismatic Erdogan and Gul it may struggle. A split in the party is also a possibility, with the more economically liberal wing thought to be plotting an alliance with the rump right-of centre Anavatan Partisi (Motherland Party, ANAP), which held the prime minister’s post at times in the 1990s. It seems unlikely that a new party along these lines would be able to command the AKP’s wide support, while a movement formed by the AKP’s conservative wing might not have the trust of the markets.

One party that is benefitting from the conflict is the MHP, which saw its support creep up from 14% to 17% in a recent poll by Credit Suisse. With the AKP out of the equation, this could increase significantly, as the MHP appeals to conservatives and has spiced its rhetoric with hints of an agenda sympathetic to Islam. While the MHP did participate in a coalition government in the 1990s, its return to power is unlikely to be welcomed by the markets, given the party’s anti-Western stance and economic populism.

Even if one questions how much credit the AKP can take from Turkey’s economic renaissance (as well one might given the party’s occasionally authoritarian methods and social policies), the fact remains that its two majorities have provided Turkey with valuable political clarity and stability. The moral implications of overthrowing a democratically elected government aside, this is now at risk.

August 6, 2008 0 comments
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GCC

Stocks – Dulling DFM’s shine

by Executive Staff August 4, 2008
written by Executive Staff

Following an abysmal second quarter, Morgan Stanley downgraded the Dubai Financial Market to underweight.

The distinguished financial services firm substantially lowered its DFM traded value forecasts by 39% for 2008 and 2009, with the average traded value of the market approaching the bank’s forecasted ‘bear scenario’ of $400 million.

In the report entitled Dubai Financial Market: Consensus too optimistic given poor trading, Tammam El Barbir, a Morgan Stanley banking analyst for the MENA Region, states that “the market remains too optimistic, in our view, with earnings forecasts implying 65% year on year growth in trading values, in contrast to our forecast of 17%. Bearing in mind the special circumstances that drove the strong Q4 2007 figures we see further downside risk to DFM’s price.”

DFM shares have endured a dismal 2008, plunging with relative consistency from a year-best of $1.81 in early January. Subsequently, Morgan Stanley has reduced its target price by more that a third, from $1.72 to $1.12. As indicated by El Barbir’s report, further reasons for pessimism include the DFM’s lower profit growth, no cash or investment related income, and lower daily average traded value forecasts.

However, despite a rough 2008 and the consequent downgrading, the Dubai Financial Market should remain optimistic, according to El Barbir. He suggests that the rest of 2008 could take on a different tone, provided that there are more high-profile listings, volumes pick up, and new products are introduced.

“Investors may start regaining interest in Dubai,” El Barbir adds. “We believe 2009 could be enough time to see some positive triggers materialize.”

August 4, 2008 0 comments
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GCC

Energy – Building efficiency

by Executive Staff August 4, 2008
written by Executive Staff

German company Techem Energy Services, an international leader in wireless metering technology, will be traveling to the UAE for the Working Buildings Middle East exhibition, scheduled Nov 17-18 at the Abu Dhabi National Exhibition Center.

Techem has become a key facilitator in the push for energy conservation. The company is well-established in the business of measuring energy consumption via radio technology, and has developed and positioned its products to offer powerful, user-friendly, and cost-effective means of energy management and conservation.

The responsible management of daily energy usage is becoming more and more important in the region, considering the escalating energy demands and concomitant gas-supply crunch. The Working Buildings Middle East exhibition comes at a critical time for the Gulf States: as economies, populations, and consumer appetites continue to grow, environment and energy conservation solutions are rapidly becoming a necessity for the world leaders in per-capita energy consumption.

One of the chief market drivers for improved business management systems in the Gulf is the booming construction industry fueled by high oil revenues. The massive increase in new high-end commercial, residential, and real estate establishments has created a significant need for improved facilities management, as well as power supplies that are capable of keeping up with the rapid development.

Another force of upward pressure on the levels of quality in facilities management is the buoyant economy of the Middle East, which plays a critical role in the rising living standards of the region’s residents. Building occupants expect a certain level of comfort and security in their homes and workplaces, creating a growing need to manage operational and energy costs.

The event will serve as a platform for Techem to showcase its expertise in facilities management, while providing products and solutions to help the regional industry solve its energy management and efficiency problems. It will also address the challenges of creating comfortable working, living, and social environments on both a tactical and operational level by confronting issues that concern the facilities management market, and offering practical solutions to promote an overall improvement of facilities in the Middle East.

August 4, 2008 0 comments
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GCC

Corporate responsibility – Taqa joins UN’s ‘good guys’

by Executive Staff August 4, 2008
written by Executive Staff

Just after opening the fourth of ten proposed recycling centers in the UAE, The Abu Dhabi National Energy Company PJSC (Taqa) exhibits its continued dedication to social responsibility by becoming the first Abu Dhabi company to join the world’s largest corporate responsibility program.

Taqa announced late last month that it has officially joined United Nations Global Compact, the largest voluntary Corporate Social Responsibility initiative in the world. The Global Compact serves as a framework for businesses committed to adopting sustainable and socially responsible policies and procedures, focused on addressing human rights issues, environmental concerns and corporate corruption.

Peter Barker-Homek, CEO of Taqa, explained, “Taqa is aware of the issues that plague our world today and we want to do whatever is in our power to make a difference. With over 2800 employees and a presence in nine countries worldwide, Taqa holds itself to the highest standards of ethical and sustainable practices and ensures that all its employees and stakeholders individually model the company’s beliefs. By joining the Compact, Taqa is once again underlining its commitment to adopting the highest standards of corporate social responsibility.”

In order to comply with the Global Compact, Taqa must adhere to 10 universally accepted principles drawn from various treaties on worldwide business activities. Adherence to these principles means that Taqa will be responsible for protecting and supporting human rights, upholding the right to collective bargaining, eliminating forced and child labor, and combating extortion and bribery. Additionally, Taqa is expected to continue making a concerted effort to conserve the environment.

As an active member of The UN Global Compact, Taqa agrees to ensure their compliance with The Compact’s initiative, which relies on the accountability and transparency of its affiliates. Signing the pact allows companies to demonstrate leadership, share beneficial practices, increase awareness and take a stance on issues and work together to resolve them.

August 4, 2008 0 comments
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GCC

Telecommunications – Technology dials into growth

by Executive Staff August 4, 2008
written by Executive Staff

While global trends forecast a 5.7% annual revenue growth in consumer telecom network services over the next five years, recent trends in the Middle Eastern telecom market suggest future growth at more than double this rate.

According to a new report from research firm In-Stat, the Middle East and Africa region is currently experiencing the highest growth rates within a consumer telecommunication network, which is set to reach $2 trillion in global revenues by 2012.

Recent years have seen profound developments and tremendous growth in the telecommunications sector in the region. After all, information and communications technology is one of the single most influential forces in society today. It is no surprise then, that with consistently growing numbers of subscribers and mobile penetration rates, especially in the GCC, markets are approaching saturation and operators are seeking new platforms for telecom evolution.

It all started with the expansion and modernization of the telecommunications infrastructure; since then, there has been a privatization and liberalization of the market. In an effort to harness the current momentum of the market, which generated a remarkable compound annual growth rate of 44% between 2003 and 2007, telecom operators are now looking towards the extension and diversification of the industry as future growth strategies.

High levels of growth will become increasingly difficult to sustain by relying on traditional models of expansion. Thus, the region will begin to see the market move in new directions with cross border consolidation, and will witness new convergence trends between the telecom industry and other sectors, such as media and finance. There will also be continued capitalization on emerging technologies.

From drums and smoke signals to iPhones and the internet, it is difficult to predict what’s next. What is certain, though, is that the Middle East and Africa will continue to watch as the telecommunications industry becomes even more creative, sophisticated, and user-friendly.

August 4, 2008 0 comments
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GCC

Labor force – A most welcome workplace

by Executive Staff August 4, 2008
written by Executive Staff

United Arab Emirates, well-established as a top destination for tourists, has recently been ranked a ‘Top 10’ destination for workers as well, according to the Relocating for Work survey conducted by Manpower Middle East in April.

As part of a worldwide research paper carried out by Manpower Inc., a global employment services firm, 31,574 people in 27 countries were asked about their preferred work destinations. The robust job market of the UAE, known to attract an educated, quality workforce from all over the globe, ranked 6th internationally, behind the US, UK, Spain, Canada and Australia. Among workers already in the Middle East, the UAE was determined to be the preferred work destination, followed by Qatar (5th), Saudi Arabia (8th), and Bahrain (9th).

The Gulf has emerged as a nucleus of opportunity, teaming with multinational corporations and attractive employment prospects. The rapid growth within the region has precipitated considerable demand for workers, which is at an all-time high.

Primary motivating factors for job relocation amongst those surveyed in the Middle East include: increased salary, better employment opportunities, and more possibilities for career advancement.

Now, the challenge for many companies is retaining their assets. While it is advantageous to attract workers who are open to relocating, this has proven to be a precarious strategy. Those who were willing to move for a job in the first place are more likely to relocate again if offered higher salaries or better career opportunities.

Companies are making efforts to minimize this tendency and increase company loyalty however, by offering appealing employee benefit packages. Pension plans are becoming a vital component of the employment offer as employees are looking to secure their futures, and employers are looking to retain their staff.

The encouraging results of the Manpower Inc. survey point to the vast efforts companies are making to cultivate the infrastructure of the corporate culture throughout the region.

August 4, 2008 0 comments
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GCC

Space – Emirate Orbit

by Executive Staff August 4, 2008
written by Executive Staff

It will be at least another couple of years before we can expect to launch into space from the Space Adventures Ltd. commercial spaceport planned for Ras Al Khaimah International Airport. In just a few months, however, we can catch a close up of the cosmos and rub elbows with the space industry’s finest, all the while keeping our feet on the ground.

Organizing and hosting the Middle East’s first Global Space Technology Forum, Abu Dhabi plans to establish itself as a serious aviation and aerospace commercial, technical and services hub.

The Nov 16-18 exhibition and conference will serve as a platform for international cooperation and collaboration in the space sector. The forum will feature in-depth examinations of space research efforts and business plans, emerging space technologies, and a global space policy and strategy.

“The space industry is no longer the sole domain of governments and major corporations. Advancements in space technology have opened the door for entrepreneurs and small businesses to become involved in ambitious space projects and ventures, such as space tourism,” Nick Webb, director of Streamline Marketing Group told The Gulf Today. “The Global Space Technology Forum will provide an essential platform for national space agencies, space research institutions, entrepreneurs, governments and private corporations to contribute to the future of the global space industry.” The official program for the exhibition includes forecasts for the global space industry, the environment, energy and climate in the UAE, and how innovative space technology and satellites can assist with environmental monitoring and in national defense and security

August 4, 2008 0 comments
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GCC

North Sea dive

by Executive Staff August 4, 2008
written by Executive Staff

Founded in 2005, Taqa (Abu Dhabi National Energy Company [PJSC]) is a global energy company with a growing asset base that exceeds $23.4 billion. One of the largest companies listed on the Abu Dhabi Securities Market, with 2007 revenues of more than $2 billion, Taqa is a flagship corporation for the Government of Abu Dhabi.

Last month, UK oil companies Shell and Esso Exploration and Production finalized an agreement to sell assets in the northern North Sea to the Abu Dhabi National Energy Company. Taqa’s wholly owned subsidiary, Taqa Bratani Ltd., signed the Sale and Purchase Agreement involving six offshore oil fields and two non-operated subsea tie-backs located in the East Shetland Basin.

Shell, operator of the venture, announced in June 2007 that its North Sea assets were available for purchase. Taqa Bratani, who has been actively looking to increase its presence in Europe, began negotiations in March 2008 with Shell and Esso, a subsidiary of ExxonMobil.

Taqa has already acquired more than $1 billion of North Sea oil and gas assets since 2006 from BP and Canada’s Talisman Energy. The value of this particular sale was not released, however it does include all equity, associated infrastructure and production licenses for the Tern, Eider, Cormorant North, South Cormorant, Kestrel, and Pelican oil fields and related subsea satellite fields. The concerned fields produce around 40,000 barrels of oil equivalent per day.

Taqa’s chief executive, Peter Barker-Homek, commented on the agreement saying that it brings the company “one step closer to our stated strategy of building a global energy company… We will be making a significant investment over the coming years to extend the productive life and commercial viability of our assets.”

The transaction remains subject to regulatory approvals and government consent, and is expected to be completed later in 2008.

August 4, 2008 0 comments
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GCC

The UAE’s green ambitions

by Executive Staff August 4, 2008
written by Executive Staff

Recycling, for the most part, has remained a purely private sector initiative within the Middle East, driven solely by economic considerations. Aside from a few small-scale pilot projects and the informal efforts of those foraging for cans and bottles, no real attempt has been made within the region to implement programs to control waste generation, manage waste disposal, or implement recycling, until now.

GCC countries, with 120 million tons of waste generated per year currently ranking them in the Top 10 of world waste producers, have only recently started responding to their responsibilities and the growing need for waste management.

For a country that has historically maintained an apathetic attitude toward the preservation of nature, the UAE finally appears ready to tackle the environmentally destructive toll that rapid economic expansion has taken. The World Bank estimates the UAE will invest some $46 billion over the next decade in environmental and pollution control projects.

Various municipalities in the UAE are either commencing their own programs, or engaging with private companies for joint ventures. The planning and realization of new capacities for waste treatment in the UAE is finally evolving into something effective and absolute.

Extensive plans for the future are already manifesting themselves on the ground. Last month, Abu Dhabi became home to the forth of ten proposed recycling centers to be opened by The Abu Dhabi National Energy Company PJSC (Taqa), in collaboration with Emirates Environmental Group (EEG). The partnership plans to open an additional six centers across the rest of the UAE in the coming months.

Amongst several other interesting and ambitious initiatives is Abu Dhabi’s pioneering project: a zero-carbon, zero-waste urban center. Masdar city will produce no carbon dioxide and will recycle its waste to create energy. The carbon-neutral community is expected to open its green doors — and hopefully set a precedent — in 2009.

August 4, 2008 0 comments
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GCC

Saudi king of the ring

by Executive Staff August 4, 2008
written by Executive Staff

There is new movement in the telecommunications sector in the Middle East. That in itself does not reveal much concerning an industry that is in constant flux and virtually depends on permanent innovation, much more so than most other sectors. What adds flavor to the latest trends is that highly saturated markets are attracting players betting on the revenue opportunities from new services and the development of loyal customer bases.

This does not apply to all markets in the region, though. Lebanon, steeped since 2001 in a morass of improbably high communications prices that impede economic growth, appears once again unable to pull itself out of the swamp by its bootstraps this year. Although the country’s political groups finally reached a cabinet agreement in July, the cabinet’s short lifespan leaves precious little time for devising a new auction to sell off mobile operator licenses. In terms of ministerial competency, the telecommunications portfolio seems to have been delivered as hostage to partisan political interests — as it was during several governments in the past decade — rather than given to a technocratic handler who could facilitate a deal with regional and perhaps international bidders interested in gobbling up a Lebanese mobile operator license.

Lebanon’s roughly 30% mobile telephone coverage is a rather boring case of industry stagnation, which will likely remain, at least until we see some political will for taking telecommunications forward.

More interesting are the GCC markets, where operators will shortly have to max out their creative talents in intensifying competition. Kuwaiti authorities are still working out the initial public offering for half the shares in its third mobile operator in the second half of 2008 after the IPO scheduled for the end of winter was halted. Once the new operator joins the fray, competition among the three players is sure to reach heights that the previous king of the heap, Zain, has yet to see in its home market, not even during the loss of its monopoly just over half a decade ago.

Regional markets reshaping

Also on the table are plans for a third mobile operator license in Bahrain and a partial sale of Omantel, the Omani monopoly operator in fixed line services and the dominant provider in the Sultanate’s duopolistic mobile market. In July Muscat announced that it wants to sell another 25% in Omantel, which will reduce the state ownership in the company to 45% before year end. In Bahrain, the move towards a licensing a new operator is expected to be carried out between August and December, with a winner to be announced before the end of the year.

But the new center of competition in Middle Eastern mobile communications will be the GCC’s largest and most lucrative market, the Kingdom of Saudi Arabia. This new market hosts a strong and ambitious leading local company, powerful new entrants, companies out to conquer niche and value-added services markets and enthusiastic governmental support for communications evolution.

Starting with the last point, the Saudi government, through its Communications and Information Technology Commission, has recently signaled its determination to push for the development of a true information society in the kingdom, through analyzing the state of the information technology sector and producing annual reports on the state of IT. This initiative, which is rooted in the Saudi National ICT Plan issued in mid-2007, broadly aims at building greater IT awareness in the business community and among home users.

The telecommunications landscape in Saudi Arabia has every potential to work as a factor in support of developing an information society. The kingdom’s customers have been served for the past ten years by STC, the Saudi Telecom Corporation. During STC’s role as sole provider of landline and mobile communications for the kingdom, this company set important marks in service quality. It transformed itself from a publicly owned to a private sector company and recently won an award for its corporate social responsibility program.

Recent numbers on the development of the mobile industry in Saudi Arabia have surprised analysts. A report by regional investment bank EFG Hermes said in June that subscriber growth in the KSA amounted to 7.4 million new mobile contracts in 2007. This growth meant that the total subscriber base reached 27 million customers at year end 2007, representing a 38% increase from a year earlier and beating growth forecasts by 10%.

Consequently, EFG Hermes upgraded their forecasts for the Saudi mobile communications market and now predicts that by 2015, the total market will have increased to 47.5 million subscribers — which equates to 146% of the population expected to live in the kingdom by that time.

The Saudi population is young, communications-savvy, and growing faster than many other countries of this size. This demographic will drive the Saudi telecoms market for a good number of years and the development will be amplified by further expansion in the number of mobile operators and their services, plus the arrival of new auxiliary services offered by new companies.

The distribution of customers between mobile operators in the KSA will this year be influenced by the entry of Zain Saudi Arabia, the joint venture led by the Kuwait-based Zain Group. Zain Saudi recently entered what the company called a user-friendly phase of test runs of its network. This entails free usage of the network by a number of initial customers estimated at tens of thousands of people. The network has been scheduled for official launch towards the end of August 2008.

This is later than Zain officials expected when the company presented its first statements on the Saudi operation after acquiring the mobile operator license in March 2007 for $6.1 billion. Factors that led to postponement of launch originally intended for the first quarter of 2008 included time-consuming negotiations with existing providers STC and Etisalat Etihad — whose network is branded as Mobily — over usage of their networks, along with some other obstacles.

Looking ahead

In the estimates of EFG Hermes, the market share outlook for the three mobile operators in Saudi Arabia over the next seven years sees STC retaining more than half of all subscribers, but dropping in market share from 64% in 2007 to 53% in 2010 and 50% in 2015. Mobily is expected to retain almost all of its 36% in market share achieved in 2007 in the years going forward, with EFG Hermes forecasting 35% in 2010 and 2015 for Mobily. By this projection, newcomer Zain Saudi would grow from 4% market share in 2008 to 11% in 2010 and 15% in 2015.

An element to which the investment bank’s analysts did not attribute too much weight in their expectation of subscriber choices is a service in which Zain Saudi will offer its customers the usage of its other Middle Eastern and African networks at no extra costs — meaning pre-paid or post-paid lines of customers in Saudi Arabia will also work for local calls and SMS messaging in almost 20 other countries.

In the view of EFG Hermes, this new service will “not have a significant effect on Zain’s additions” of new subscribers each year. Time will test this assumption but what observers should not lose sight of is that the borderless network has some amazing implications for regional, and even international, mobile communications. This is because the service, called “One Network,” is not, as it is often perceived, a roaming solution.

In the, naturally contrasting, view of Zain Group executives, the One Network is actually an anti-roaming solution — a new platform for a communications community that eliminates the artificial price and coverage barriers that result from national borders. This One Network concept was first developed about four years ago by the African Celtel Group, which is part of Zain.

The story of the anti-roaming development of the One Network has its own historic background in that it was a break with the colonial heritage of central Africa where a phone call from Kinshasa in the Democratic Republic of Congo to the city of Brazzaville 500 meters away on the other side of the Congo River would be routed through the old colonial power seats in Brussels and Paris.

These calls not only cost $3.60 per minute, they did not fit with the spirit of modern Africa. Thus the team of Celtel pursued the One Network concept vigorously and did so even more as this ambitious project was wholly aligned with the vision and mission of the Zain corporate family, which Celtel joined in 2005.

Simplicity is key to great innovations and simplicity is the center of the consumer experience in using the borderless network. No activation is required from a subscriber for using the platform and he or she will be able to place a local call in a participating network in another country in an exact replication of the experience they have using the network in their hometown. “There is no difference at all,” explained George Held, Zain Group’s One Network director who has been with the project from day one.

Zain’s Saudi prize

In the Middle Eastern countries under Zain coverage, the One Network was deployed in Jordan, Iraq, and Bahrain in April of this year, but its real opportunity to prove itself as revolutionary will come from Saudi Arabia, the region’s strongest economy by far and a center-piece for any communications revolution.

Zain claims that the One Network caused European regulators to take a very critical look at the pricing structures of mobile operators in the EU, thus bringing innovation and service quality from the Middle East and Africa to the so-called developed markets. The company predicts that the One Network will be adopted by other mobile operators and in five years will be found on every continent.

For the time being, the interesting news is that convergence of communications in the Middle East is making tangible and visible progress. The strength of the Saudi market is likely to be to the advantage of STC, which has expressed its own aims for a leading multinational operator role and presently is standing in the wings for developing a network in Kuwait, where it is the main holder of the third license. In Oman, STC has also stated its interest in acquiring the 25% Omantel stake on offer by the government.

Cross-border consolidations between providers are as much on the books as the introduction of innovative technologies such as mobile broadband. Furthermore, partnerships with providers of mobile banking solutions, financial and stock market information, and general news services are being forged.

One example of the bubbling enthusiasm among startups in Middle Eastern mobile communications, is a firm called ICMS — a new provider of mobile content based in Saudi Arabia that does not yet have a single paying customer — which expects to penetrate the mobile markets in Saudi Arabia, the UAE, and Kuwait in record time and to win tens of thousands of subscribers within the first six months of operations.

The financial rewards of mobile entrepreneurship and innovation may well be substantial but the impact of the next wave of the communication revolution on societies and life at large will be far more important — and with innovations such as the One Network being implemented in the region, Arab markets are for the first time earning entries in the history books of the information age.

August 4, 2008 0 comments
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Since its first edition emerged on the newsstands in 1999, Executive Magazine has been dedicated to providing its readers with the most up-to-date local and regional business news. Executive is a monthly business magazine that offers readers in-depth analyses on the Lebanese world of commerce, covering all the major sectors – from banking, finance, and insurance to technology, tourism, hospitality, media, and retail.

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