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LEBCAN multitasking on strategies

by Executive Staff

The term to best describe the approach of Lebanese Canadian Bank to its current development strategy is multitasking – but what the bank does in pursuit of its second five-year growth program actually goes a bit beyond the range of activities associated with that word. Lebanese Canadian is in fact making an attempt at multi-directional multitasking. The core objectives of the program apply the tried-and-true pattern of Lebanon’s banking leaders seeking to achieve vertical and horizontal growth through diversification of business lines and through geographic expansion into regional markets. Lebanese Canadian, however, stands out among its peers by pursuing this path with more than common vigor. For example, the bank is looking seriously at joint ventures and new operations in at least half a dozen countries. At the same time, it is seeking to stack its activities in a vertical structure reaching from Islamic banking and asset management on the

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