Back on the road

The last time Executive covered the Lebanon Motor Show, we called it a “regular fixture of the Beirut Exhibition Center.” That was 2004. For the next six years, spates of semi-annual violence kept the show in a state of hibernation… until now. This year, the show made a resurgence, and by some estimates, 2010 was its biggest year yet. “It’s true that today, things are still a bit tense,” said Samir Homsi, president of the Lebanese Auto Association. “But most of the dealers are quite excited to do something for their country, for Lebanon. They have shown courage, and the result has been a huge success.” The show was held at the Beirut International Exhibition and Leisure Center from April 8 to 18. Glamour, technological innovation, muscle-bound super cars and more ecologically friendly models all found a place during the 10 days of displays, with the biggest names in the