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The Apprentice

by Executive Editors

The Lebanese Broadcast Corporation (LBCI & LBC-SAT) has unveiled plans to launch a pan-Arab version of NBC’s hit business TV show The Apprentice, with Dubai substituting New York as the corporate jungle. The 15-part series is scheduled to air in October, a month after the premiere of Showtime and Al-Aquariya’s CEO show, based on a similar concept. The overlap prompted a recent media spat between two of the shows’ hosts, resulting in a communications shutdown by LBC on the subject. “There has been a problem with regards to The Apprentice and we can’t talk about it to the media anymore,” an LBC aide confided. Yet according to CEO executive producer Ziad Batal from Media Group, the competition will only do the business good. “We welcomed this initiative – the press invented all sorts of animosities between us, when there was none. The Apprentice will help promote more of these shows,

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