Profiling new Lebanese wines

The Lebanese wine industry continues on its growth trajectory, and it seems that every year we hear of new wine labels entering the market. Executive profiles a selection of the newest wine labels to make their mark on  Lebanese palettes, outlining their story and their business strategy. Rather than being the products of proprietary wineries, the four wine labels profiled in this article currently rent sections of established wineries instead. The owner of each tells Executive the reason for renting, which is becoming more common in Lebanese viniculture.    Muse Muse is the brainchild of Nadim Khoury, an agricultural engineer who owns Khoury Agriland, a business that cultivates and sells table grapes in the Bekaa Valley. Khoury’s passion for wine pushed him to apply his agricultural background to growing grapes for wine production. Khoury chose the name Muse for his label because his mother is named Calliope, after one of