Ferrari has been on something of a new trajectory in recent years, and to get the word out on how things have been shaping up for the automaker, Executive was …
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Consumer Society
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As the last snow melts on Lebanon's mountain tops and with the ski season firmly over, ice racing is probably not the kind of driving experience you are gearing up …
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Beirut has the unique ability to bend, shape and mold brand identity to fit its flamboyant clientele. When Hermes opened it doors in Beirut Souks, the brand’s tradition and timelessness …
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Ever since the Porsche Cayenne debuted in 2003, it has faced a tough question: how to hold its niche in the luxury SUV market without jeopardizing the character of the …
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The above quote from Plato has never rung more true. At a time when perception is stronger than reality, the people who can tell the stories and influence public opinion …