Some are starting to see it. As the world moves to the web and mobile, leaders of industry are beginning to see changes happening from their vantage points at the top of the chain of command. They also see threats to their positions. The term ‘burning platform’ refers to the idea that traditional industries can’t stay immobile because the platform under their feet is on fire. As the world moves from non digital to digital, leaders of traditional industries are beginning to adapt and innovate in this space in a bid to remain competitive in their markets and stay relevant. The transformation has had an impact on many sectors globally, ranging from the media — with the onslaught of social networks, videos and new forms of content — to transportation which is starting to see a violent disruption from Uber, to banking which has seen a proliferation of financial technology
