Tag:
brands
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The Lebanese are hardly known for living in harmony. They are more often at each other’s throats — if politics is anything to go by — than working collectively for …
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The authors of Executive Insights have been invited by this magazine to offer their professional opinions and analysis to you, the reader. Executive magazine does not endorse the analysis of …
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The Middle East as a region has a ‘brand image’ problem. War, terrorism and — in the words of a soon-to-be- departing US president — evil, are terms that still …