Design thinking, as a strategic design and creative problem solving process, is still quite popular in design and business circles and has gained mainstream status, especially as an enabler of…
design thinking
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My first encounter with the term “design thinking” was five years ago, while researching a project for a client. At the time we were facing a “wicked problem,” a problem…
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Design thinking” is a powerful agent for social innovation, and since its emergence in 2002, when David Kelley of IDEO coined the term, practitioners have been applying it to drive…
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Businesses spent over $3.5 trillion worldwide on technology last year, according to research company Gartner. A large part of these investments is due to digital transformation strategies. Harvard Business Review…
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When you walk into a communications agency in Beirut, you know it. Dark wood paneling and bookshelves lined up with tomes in historic succession, a vault with a time lock…
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When I first moved to New York City, I did what everyone else does upon arrival; I looked up. I took in the instantly recognizable skyline, but I still could…
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Challenging economic times have left Lebanon’s smaller manufacturers in a precarious situation, with few potential customers in the local market and a lack of government support beyond a few free…
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Doug Dietz is a legend. He is the man that transformed the once miserable experience of receiving a MRI scan into a magical adventure. Doug is a design thinker. He…
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Design is as old as humanity itself. In fact, there’s increasing evidence that it’s even older. Think Australopithecus with an iPhone. Ok, not an iPhone but a stone purposefully smashed…