Lebanon this year did not get off to a great and happy start in policy making. Neither on the micro-level of this small country on the edge of the world’s …
Social
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Lebanon’s socio-political-economic cancer has metastasized through critical levels of political corruption and nepotism, with flagrant economic and social exploitations, from politicians, their institutions, and the elitists who surround them. The …
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Business
How to create sustainable marketing: from strategy to marketing mix
by Adeline Ochsby Adeline OchsOver the past years, sustainability has become increasingly central to all stages of marketing, from strategy, designing to implementing. But how can we ensure that marketing further evolves to effectively …
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In the past few years, a new trend in investment has emerged and taken the world by storm, leaving many enterprises scrambling to embark on a journey that is dubbed …
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The new social enterprises in Lebanon’s entrepreneurial landscape Lebanese industries have not been able to take part in the post-COVID-19 global recovery and accelerated reopening; already severely crippled by limited …
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It was such a normal day. Hot, but not unbearable. Beirut was plastered and yet void. Plastered with cars and bad drivers, plastered with hot air from air conditioning units …