Branding may be an elusive concept to define, plan and execute, but a successful brand is easy to spot. To determine which brands are winning the battle for Lebanon, Executive …
Category:
Business
-
-
A company has a brand whether they want it or not” is a popular adage for explaining the importance of branding as a discipline. And, according to a recent …
-
Lebanon has a long history of leveraging its strong capital base and geographical position to compete both regionally and globally for economic success. The great civilizations of Egypt and …
-
Since the late 1990s, the state of Lebanon’s environment has been stagnant at best,” said president of environmental charity Greenline Ali Darwish, who has been on the frontline of …
-
Salam Rayes is the chief executive officer of the Ashrafieh-based St. George Hospital, one of Beirut’s oldest healthcare institutions. Executive sat down with Rayes for a frank discussion on …
-
Bankers and politicians alike delight in calling the banking sector immune — immune to the financial crisis, immune to political rumblings and knee jerks in public opinion. But the …
-
Healthcare has long been a source of pride in Lebanon. Visitors from across the region come to its hospitals and clinics to go under the knife, be it for …
-
Lebanon has long represented to Middle Eastern insurance operators what Eton stands for in relation to Anglo-Saxon education – it is one of the oldest insurance sectors in the …
-
Recurring profitability The repeated act of earning more than is spent. “Banks have been hit by loan losses as well as investment losses due to the financial crisis. Recovering from …
-
It is telling that the most exciting event in private equitythis year was the Celebration of Entrepreneurship event in Dubai — also knownas Wamda, the equivalent of the West’s …