Business

In mid-February, the United States government began its latest endeavor to change hearts and minds in the Arab world, as its new Arab-language satellite news station, Al-Hurra, began broadcasting to …

The Sannine Zenith project was unveiled at a Jeddah conference on January 17th, when the audience was told that the project would cover almost 100 million square meters (the size …

Pain d’Or, the Lebanese bread, pastry, and confectionery manufacturers are investing $20 million into a new Saudi Arabian operation, which the company hopes will eventually lead to a multinational status. …

Talk to local manufacturers and you won’t hear a lot of talk about demand cycles and product innovation, successful brand building and the occupation of new niches in international markets. …

Albert Nasr heads the center for economic research at the Federation of the Chambers of Commerce in Lebanon, a key institution charged with collecting data and conducting studies of benefit …

Up-and-coming film director and the winner of seven Phénix awards for work in advertising, talks to EXECUTIVE about creative freedom and her take on the industry Has the phone stopped …

Colonel Moammar Gadhafi’s recent political aboutface over his country’s weapons of mass destruction and his willingness to relinquish them has caught much of the world by surprise. It was a …

According to British tour operators, the Lebanese government is not investing in a properly funded marketing drive unlike Egypt, Jordan and the Gulf states. They complain that there is no …

The export data for 2003 is in, and it’s up nicely. At $1.52 billion, Lebanese exports increased by a substantial 31.4% on 2002, which in itself was a good year. …

Kassatly The international ready-to-drink (RTD) alcoholic beverages Bacardi Breezer and Smirnoff Ice, have become a global phenomenon with annual sales of over $1.5 billion. In Lebanon, the multi-flavored alco-pops have …