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One down for the ‘Axis of Evil’

by Lee Smith October 1, 2007
written by Lee Smith

If you are keeping score at home, September was a bad month for the “Axis of Evil,” especially for its junior member in Damascus. In the middle of the month, Iranian president Mahmoud Ahmadinejad came to New York to address the UN General Assembly and was invited to Columbia University, one of the US’s most important institutions of higher learning.

Once led by Five-Star General Dwight D. Eisenhower after he had helped the Allies win WWII as supreme commander of the Allied Expeditionary Force and before he became the thirty-fourth president of the United States, Columbia of late has acquired something of a reputation as a hotbed of campus anti-Americanism. After all, this is the tenured perch from where Edward Said had famously explained how Western imperialism was responsible for everything that had gone wrong with the Middle East. Current Columbia University president, Lee Bollinger, turned the Orientalism doctrine on its head by calling the Islamic Republic of Iran to account for its policies, foreign and domestic.

If many observers thought it rude to treat a guest with so little hospitality, the Islamic Republic of Iran has extended few Oriental courtesies this last quarter century to foreign academics, foreign journalists and, of course, foreign embassy staff. However, Ahmadinejad had no reason to fear that Ivy league undergraduates were capable of the same revolutionary violence his former student colleagues had shown to the US diplomats and embassy staffers they took hostage for 444 days back in ‘79, but the Iranian leader was certainly flummoxed when the students booed and jeered after he claimed there was no homosexuality in Iran. No doubt this will come as news to aficionados of Persian and Abbasid poetry and prose.

But the big news was the hazily, albeit avidly, reported “Operation Orchard,” the Israeli raid on Syria September 6. It is quite possible that no one will know precisely what happened for decades, especially if it was, as many suspect, an attack on a nuclear facility housing North Korean wares. Nuclear issues are notoriously sensitive subjects for all involved. And yet if the events at Deir el-Zor remain a mystery, certain other things have become clear.

First of all, among members of the international community only North Korea made any noise about the raid. The Israeli incursion, said one North Korean foreign ministry official, was “little short of wantonly violating the sovereignty of Syria and seriously harassing the regional peace and security.” This protest, amidst the silence of the Arab states and all of Europe, has buttressed the claims of some analysts that the Syrians were indeed housing North Korean goods. In other words, Bush’s speech describing the “Axis of Evil” in terms that have been routinely derided by more “sober” observers of the international scene is much more than just the cartoonish imagination of a White House speechwriter.

For Tehran, the Deir el-Zor raid means that the Americans and Israelis have a very sound solution to the IRI’s nuclear program once it becomes clear that the diplomatic option is no longer workable. France’s new Foreign Minister Bernard Kouchner made waves when he said the world must prepare for the worst with Iran, which, in the estimation of the new Paris government, means war.

Washington clearly has no taste for war with Iran as it is still trying to make Iraq workable, and yet Deir el-Zor should give Tehran pause. Insofar as the ostensible Iranian response to an attack on their nuclear program is not massive troop movements but terror operations against US interests and allies, that no longer seems to be a daunting concern for the Americans.

Moreover, if most the foreign policy advisers for the 2008 Presidential hopefuls take it for granted that that Bush will pass the Iran file on to the next administration, this is a useful reminder that finally it will depend on the predisposition of the commander-in-chief. Bush does not lead according to poll numbers and it is not obvious why the man who staked his legacy on bringing democracy to the Middle East would leave intact a nuclear program that would change the balance of the region to the benefit of an ideological and millenarian Islamist regime.

As for Damascus, while regime functionaries and flacks have been crowing about how badly the US needs Syria, it looks like it is going to be a very cold winter in the beating heart of Arabism. Since Syria shows little inclination in changing its own status quo, it perhaps does not understand that, once again, the earth has shifted under its clay feet.

LEE SMITH is a Hudson Institute visiting fellow and reporter on Middle East affairs.

October 1, 2007 0 comments
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Who dares, wins

by Thomas Schellen October 1, 2007
written by Thomas Schellen

Branding has traits of parenting. Although it takes energy, vision, and a gutsy approach to business life — and as such is no small feat — the effort of conceiving of a new brand pales when compared with the unending task of nurturing it and seeing it through years and years of maturation.

On this note, one could not even begin to speculate about future pathways of Zain, the master brand launched on September 8 by multiple GSM operator, MTC.

The birthday bash of Zain gathered between 4,000 and 5,000 guests in four capitals: Manama, Kuwait City, Amman, and Khartoum. This was because Zain erupted into public being simultaneously in four countries, Bahrain, Kuwait, Jordan, and Sudan.

In the middle of the celebration’s vortex of culture, fun, food, and communication, the sense of wonderment at three things was never far away for those of us pausing to think of: the rapidity of this company’s rise; the scale of the brand birth achievement; and the enormity of the future of the community that this brand is setting out to create.

There are more than enough numbers in circulation that document how big MTC has grown in the less than five years since it adopted the mission of turning itself, a Kuwaiti operator of a single mobile network, into a telecommunications player of international, and eventually global, proportions.

But without citing any performance figures and targets that had to be modified because they had been exceeded well ahead of all plans, the fact that Zain was introduced in two continents by a multi-cultural team of quality people was enough to demonstrate the operator’s stature transcending national idiosyncrasies and any complexes of business inferiority.

The brand launch achievement was a thing to behold, a testimony to investments of a magnitude that MTC did not even want to talk about and to how much a total will to something new can create within 48 hours! When I arrived at Bahrain International Airport on the evening before the launch party, Zain was still a phantom. When I left two mornings later, executives of the company said confidently that the network’s identity had been moved to Zain by more than 90% — including web sites and most store signs, not to mention the brand’s massive first wave of advertising.

The mega-thing, however, will be the future. This only begins with the fact that Zain aspires to be perceived as a global company and that it wants to move another 15 plus existing networks in its portfolio to the new brand in a short time span — including some networks that have a strongly developed identity and others that have already undergone a name change. Shaping such a community in very diverse markets and demographics will, even in the definition interactive realm of telecommunications, engender challenges that one can expect but never solve from even the best a priori thinking.

To be sure, the proud progenitors of Zain have spared no effort to give the brand a head start in life. The gestation period of designing name, logo, values, and mission of Zain exceeded 18 months. The good ring of the name in many languages was examined and the brand has been imbued with a whole orchestra of positive connotations, from the heart, belonging, and radiance that MTC affixed to the word to the aural allusion of the zeitgeist-colored logo.

From perspective of regional business culture, the beauty of Zain for the beholder goes further still than MTC’s brand messages. This, because the dominant business culture in the region is only starting to discover the art of existing as a brand. Some countries and state-backed entities in the Gulf region have embarked on communicating their identities to wide audiences with branding tools. The emirates of Qatar and Dubai, as well as Emaar Properties, Emirates Airlines, Etihad Airways and Aldar Properties come to mind.

However, none of the companies among those is independent from their respective state roots, which stands as barrier against reaching corporate self-determination in all decisions. Plus, if one produces claims to be global deliverer of quality lifestyle or treat every passenger as honored guest, severe imperfections in corporate governance and customer service easily can turn into haunting deficiencies. Zain, like all brands, will also face this challenge that the brand will be the mirror of what the company does — and not of what it says.

Branding is a lifetime investment. Branding also involves listening, responding and letting go, as every successful brand turns into a community that has a very strong own mind. There is no telling for which characteristics Zain will be known some years from today, as a brand and as a community. In setting up its brand as core of a community and in daring to develop it from its first atom with regional and joint cultural essence, Zain is pioneering an Arab and an African brand. It brings affirmation of originality and creativity that thrives in people in the Middle East as much as in any creative center of the world. The responsibility of Zain’s corporate parents will be not to spoil the brand.

October 1, 2007 0 comments
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Company Bulletin

Business center – In brief

by Executive Staff October 1, 2007
written by Executive Staff

With the triumphant success of ABC Ashrafieh (Beirut), international consultancy JHP has reshaped ABC’s former flagship store in Dbayeh, east of Beirut, to bring Lebanese shoppers over 32,000 square meters of retail space, carrying a vibrant mix of leading brands over five floors. Located on the coastal highway leading in and out of Beirut, ABC Dbayeh attracts over 2 million visitors every year and is expected to attract even more with this latest expansion initiative, making it the largest department store in the Middle East.

Staying with Lebanese retail, a GS spokesperson announced last month that the popular clothing company has decided to launch a string of shops across the region, starting with the Kingdom of Jordan. This exciting move is in part a response to the growing regional demand for the GS brand, demand it is hoped will transform the Lebanese company into a regional retail chain. The grand opening of the 700 square meters landmark store located on the first floor of Amman’s Al Baraka Mall is set for February 2008.

In Dubai, Credit Suisse announced that it has appointed Michael Fouad Chahine as global head of Islamic banking distribution and that as part of its ongoing commitment to the growing Islamic investment and financing market, Credit Suisse will expanding its platform to distribute Shari’a compliant solutions to this important growth market. Michael Chahine will be based in Dubai and in his new role will coordinate the existing Islamic banking competencies across Credit Suisse’s investment banking, private banking and asset management businesses to build a distribution center in Dubai, one that is close to the market, clients and sources of new investment and financing opportunities.

Launch of Levant Express

Shipping giant CMA CGM Group was pleased to announce the launch of Levant Express, a new weekly service linking Asia, the Middle East and the Eastern Mediterranean. Operated independently from Phoenician Express, the service offers a second direct weekly connection without transshipment between China and Lebanon and allows a direct coverage of Thailand, Greece and Turkey. Levant Express will deploy seven 2,500 TEU ships, the first of which, CMA CGM BEIRUT, arrived in Beirut last month. This rotating service will cover the ports of Chiwan, Laem Chabang, Port Kelang, Suez, Damietta, Piraeus, Mersin, Lattakia, Beirut, and Damietta. These new stops will enable CMA CGM Group to serve directly, from China, the Levant and the ports of the Aegean Sea, and through transshipment through the Port Kelang hub, India, Pakistan and the Arab Gulf.

Arab racing driver Basil Shaaban, who is bidding to become the first Arab to compete in Formula One, is taking part in a nationwide environmental drive to gather old and damaged mobile phones for recycling to accelerate the growth of all-round environmental awareness in the UAE.

Proving its commitment to a new Iraq, Byblos Bank s.a.l., has recently announced the opening of its branch in Arbil, in northern Iraq. As a branch of Byblos Bank, the Arbil branch activities will cover commercial and correspondent banking services including payments, letters of credit, letters of guarantee, and documentary collections.

Danube Building Materials FZCO, a leading player in the construction, interiors, and shop fitting industry, has announced its expansion into Ras al-Khaimah with an investment of AED 30 million for a state-of-the-art facility. The move is aimed at catering to a massive demand for building and construction materials, as the emirate’s construction industry witnesses an unprecedented boom with multi-billion development projects being undertaken and scheduled for implementation.

Under the patronage of His Excellency Nasser Judeh, the official spokesman for the government, the International Advertising Association — Jordan Chapter (IAA Jordan) is organizing its 3rd annual Advertising and Marketing Communications conference under the theme “Box Basics,” whereby conference delegates will revisit the basics while highlighting creative and strategic excellence. The conference, which will be held on November 6–7 at the Grand Hyatt Amman Hotel, will host international speakers, as well as media representatives from leading agencies around the world. “IAA Jordan has launched its annual conference to share progress being made in the industry around the world and see how we can develop the local industry by learning from their successes,” said Mustapha Tabba, IAA Jordan’s president.

Arope Insurance launches new investment and protection plans

Lebanese Arope Insurance recently launched its new investment and protection plan during a conference at its headquarters in Beirut. Invitees from different Lebanese brokerage firms and insurance specialists attended the event. The new product is the newest addition to Arope’s family of products: Arope Open Life (AOL), a series of financial planning products designed to assist in creating and preserving wealth of individuals over a long period of time. It lends its name to a multitude of built-in flexibilities to assist in the design of a “fitting” long term financial plan providing both, life protection and selective prime investment opportunities. The product addresses several financial planning concerns and saving options including retirement and education.

Staying in Lebanon, Banque Libano-Française (BLF) has modernized its Akkawi branch, in line with both the company’s new architectural concept and an ambitious growth strategy on local and international levels. The bank’s new logo and unified architectural design reflect its visual identity and strengthened the harmony and the consistency of its various communications. BLF has a local network of 32 branches providing its corporate, SME and retail customers with a wide range of services and products. The bank is soon expected to open branches in Damascus, Syria.

Last Month, Rusiya al-Yawm, the first Russian TV channel in Arabic and a new window to modern Russia for the Arab world, celebrated 100 days on air. Speaking to journalists in Cairo, Sergey Frolov, director general of parent company ANO TV-Novosti, said the 20-hour news and current affairs satellite channel will address Russian, international and Middle East news events with a perspective that is sensitive to the region’s culture.
 

Finally, H.E. Sheikha Lubna al-Qassimi, the UAE Minister of Economy, is one of the five women in the Middle East considered by the US-based business magazine Forbes to be among the world’s 100 most powerful women. The Forbes article credited Sheikha Lubna with creating more transparency and corporate governance in the UAE, and recognized her effective negotiation skills and intensive trade relations program that sees her travel to four countries each month to promote the UAE.

October 1, 2007 0 comments
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Consumer Society

Low-cost carriers – Taking off

by Executive Staff October 1, 2007
written by Executive Staff

As a part of its “23 new destinations in 22 months,” Kuwait-based discount carrier, Jazeera Airways will start with four flights weekly between Beirut and its second hub in Dubai beginning on October 27 and increasing the flights by January 2009 to seven. The airline already flies between Beirut and Kuwait.

As with the new Beirut service, the carrier will offer six other new destinations out of Dubai that includes Kuwait, Bahrain, Muscat, Salalah, Riyadh, and Jeddah. Jazeera also flies to other cities outside the region including Delhi, Mumbai, and Kochi and is adding a vacation destination to the Maldives.

“We broke one barrier after another,” said Marwan Boodai, chairman and chief executive officer of Jazeera Airways. He explained that at first, Jazeera faced difficulties in gaining trust and support in the investment community as well as securing access to some airports.

After this initial success, Jazeera now has ambitious expansion plans — doubling their routes by 2010 — and placed a $2.4 billion order in July for 40 new Airbus A320s, complete with leather seats.

For added services to customers, Jazeera also entered into two new service partnerships. The first is with American International Group (AIG) that will give passengers a travel insurance option to cover lost baggage, missed flights and other mishaps. “This is an added service to give comfort, ease, and peace of mind to travelers that when they leave home an international organization is giving them support for all of their insurance needs and services,” said Boodai.

The second new service is partnered with Dnata, a flight services company created by the Dubai government to assist the travel industry, which will link the airline’s booking system directly to Dnata. This new alliance gives customers a third booking outlet and the ability to walk into any Dnata office in the region to reserve a flight. Other ticketing options include their own online booking system which accounts for 62% of all transactions and their call center.

Trimming down overhead

Fewer booking outlets is part of how low-cost carriers save money. By relying on direct booking through their own online systems and cutting out third parties such as the global distribution system (GDS) and other leased databases used by travel agents, low-cost carriers (LCCs) are able to circumvent high costs in selling tickets. E-tickets and online services also help to cut costs and commissions ordinarily passed on to consumers. “It saves the customer around $11 by not having a paper ticket,” according to Joe Chamoun, general manager for Air Arabia in Beirut.

Other ways LCCs trim costs are by cutting overhead such as complementary food and beverage services offered in-flight. Rather than providing meals, LCCs make available sandwiches and beverages as well as entertainment for a low fee.

Another way they cut costs is by standardizing their fleets using the same model aircraft. Both Jazeera and Air Arabia fly Airbus 320s which is the most economical on the market. This streamlines the needs of aircrafts by concentrating their efforts on maintaining only one model.

Turnaround time is also a huge cost-saver. As full-service airlines park their planes for extended periods and pay for overnight accommodations for their flight crews, LCCs have a turnaround time of 45 minutes. They fly to their destination, unload, clean, and take off again with passengers all in less than an hour.

However, to distinguish itself from competitors, Jazeera offers more than just a cheap ticket. “We use a different model, we have brand-new aircraft with fitted leather seats, through the services like Jazeera Plus and technology we offer our passengers we are different,” according to Boodai. Jazeera Plus is designed for the business class and offers extra services such as complementary food, drinks, entertainment and lounge access.

Boodai is excited at what his company can offer: “We were on time 93% of the time. I missed my flight on Jazeera because I wasn’t at the airport on time — they didn’t even wait for me,” he cooed.

The major hurdle for Jazeera has been convincing the market that low cost does not equal low quality. For Chamoun, the entry of Jazeera on the market was more of a support for Air Arabia. “In the beginning, we had a tough time getting people to understand the concept of low-cost airlines. But when Jazeera came on as well, we were no longer alone.”

Sharjah-based Air Arabia began its operations in 2003 with five flights. They started with one leased aircraft and now have 10 fully-owned planes. They too will be unveiling new destinations very soon

The entry of low-cost carriers on the regional market has forced prices of other airlines to be more competitive. According to Chamoun, “three years back, a ticket from Beirut to Dubai would have cost a minimum of $600 for major airlines, today the ticket price has gone down to $400 even though the price of fuel has increased. This is due to the conditions caused by low-cost airlines.” Furthermore, the arrival of LCCs in the region grew the market by tapping into a segment that was not serviced before — those unable to afford full service carriers.

Low cost does not mean low profit and growth for the LCCs is expected to be much higher than their higher cost competitors. Air Arabia’s net profits for the first six months of this year increased 342% compared to the same period in 2006. The carrier managed to break even the first year and recorded $9 million in profit the second year and $30 million for their third year of operations.

Jazeera had the most successful IPO in Kuwait history bringing in $34 million and set to sell more shares again in November — doubling the number of shares. They have offered to sell one new share for every share held by their existing 36,500 shareholders and plan to raise another $450 million through banks.

Growth higher than global average

Growth for air traffic in the region has grown three times the global average. Passenger demand has grown this year by 20%. The Center for Asia Pacific Aviation (CAPA) recorded the growth rate in terms of revenue passenger kilometers during the first seven months of 2007 to 16.8%.

This region, especially Dubai and other Gulf airports are competing for international hub status. Dubai is marketing itself into an international hub as a natural stopping point between Europe and East Asia.

Regional governments are investing massively in new systems and infrastructure to handle the growth. For the industry at large, Booz, Allen Hamilton in a recent report cited liberalization, deregulation and regional cooperation as the biggest obstacles facing the Middle East. Access restrictions are still limiting some airports in the region from expanding service.

There are currently over 65 airlines operating out of Rafic Hariri International Airport with Air Arabia and Jazeera among the top ten. The most popular destinations from Beirut is the UAE (19.11%), France (11.54%), Saudi Arabia (8.93%), Kuwait (7.3%) and Egypt (5.1%).

October 1, 2007 0 comments
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Editorial

Value before reality

by Yasser Akkaoui October 1, 2007
written by Yasser Akkaoui

I recently witnessed at the house of a Polish friend a card game that went on for hours and during which 20 players around the same table had to wait longish periods for their turn to play. I noticed that when the players were not “in” the game, they were deep in furious discussion. “What are they doing,” I asked. “They are making money,” my friend beamed.

He explained the scenario: Let us assume player A has a container of jeans he bought for $100,000. He will sell it to player B for $110,000. Although player B was warned that the jeans only had one leg. Player B still goes with the deal and wastes no time in palming the lot off on player C for $120,000, who also doesn’t hold onto it for too long before making his margin with the next buyer.

And so it goes round and round adding profit to profit, it all ends when one owner decides to actually open the container. He is faced with the reality not the perception, but for as long as it took for the container to sail from Bangladesh to Lodz, the jeans were a commodity whose value was left to the free-floating market forces.

The same thing is happening with Gulf property — that is not to say I must add that there is anything wrong with them structurally or that the bathroom tiles aren’t what they appear. It is just that there is so much development and so much liquidity that people are snapping up the option to buy even at the drawing board stage and the ownership of a home may change hands several times before the first human takes a shower or hosts the first dinner party. If the faucet explodes, the parquet floor warps or the landfill subsides, it will have had no bearing on the profits made in the previous couple of years it has taken to build the residence.

After that the commodity — for that is what it has effectively become — will slip into the mainstream property market and be subject to a different type of value and be more slave to the usual real estate checklist.

Like diamonds, if we can persuade enough people that a rock, or anything for that matter, has value and beauty and is desirable, we can then control supply keeping demand and prices high enough. In the UAE, the challenge is for the state to ensure that this new diamond, in the shape of a vibrant and shiny and exciting property boom, does not become tarnished. But seeing what the Emirates have achieved so far, it is fair to assume that the cities built out of the sand and the sea will not loose their luster.

October 1, 2007 0 comments
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By Invitation

At a Crossroads: The Middle East transport and logistics industry

by Fadi Majdalani & Ulrich Koegler September 21, 2007
written by Fadi Majdalani & Ulrich Koegler

The Middle East has historically been a trade route for merchants, prized for its connections to both Europe and Asia. This history has laid the groundwork for a vast transportation and logistics network that is slowly emerging in the region and could be a significant source of economic growth for many years to come. The Middle East’s geographic location and excellent accessibility by air, land, and sea put it in a prime position to serve as a trade hub.

The trade volume between Europe and Asia is likely to continue to grow, as Asia has become a key production and manufacturing region for the Western world. Traditionally, air freight carriers used to stopover in the Middle East to refuel, halfway along this trade lane, and will continue to do so to maximize freight loads. However, volume growth on the Europe-Asia trade lane has increased the need for shippers to use larger vessels and apply more advanced logistics concepts. With product cycles speeding up, demand becoming less predictable, and companies managing their stock more closely, sea freight increases the risk of carrying outdated items. As air freight remains too expensive for most goods, the option of a conversion from cost-effective sea to air freight while en route becomes more significant. The Middle East is a natural location for sea-to-air conversion.

Beyond its potential as a global hub along the Europe–Asia trade lane, the Middle East can establish regional transport and logistics hubs serving northern and central Africa, Pakistan, and the Caucasus. The region has equal proximity to all these markets and very good connectivity by road and short sea transport. These markets currently lack access to competing regional centers, such as Europe and South Africa, and cannot yet afford the required infrastructure investments. Furthermore, as companies optimize their supply chains, it makes sense for them to establish a single regional distribution center in the Middle East for all of these markets. Increasing production capacity also underscores the need for a strong regional logistics sector.

Public Policy Steps for a Strong Industry

As Middle Eastern governments embark on the development of the transport and logistics sector to drive economic growth, it should be clear that the opportunities are not equally available to all countries. Hence, governments should consider four key building blocks for developing a successful transport and logistics sector strategy.

1. Choose a strategic play for the sector with appropriate infrastructure. The correct choice of one of the three strategic plays described hereafter needs to be based on a thorough and honest assessment of the qualifying factors. The global multimodal transport and logistics hub strategic play is the most demanding option, requiring a preferred geographic location and huge investments to create infrastructure incorporating a world-class airport and port zone. It also demands an economic environment that attracts foreign direct investment; the availability of a large free zone around the port-airport infrastructure; highly competitive handling charges; and living standards that accomodate a large expatriate community. However, there are very few truly global hubs: We predict that there is an opportunity to establish two global hubs in the region, and one will likely be Dubai.

The regional logistics and distribution hub strategic play requires similar elements but is less demanding in terms of overall size and multi modality. However, services and processes must adhere to the same high standards; the infrastructure must simultaneously provide good connections to global hubs and exporting countries, as well as excellent links to neighboring regional markets, via a strong road and short sea infrastructure. A few traditional gateways to the Middle East such as the Nile Delta, the Red Sea ports, Kuwait’s coastal area, and the northern shores of the Gulf could develop into regional hubs.

Finally, countries that cannot meet the needs of a global or regional hub play should focus on the development of domestic transport and logistics services.

2. Adjust policies and regulations to promote sector development. These should promote foreign direct investment, provide a liberal economic environment, and allow for full foreign ownership of the respective local entities.

3. Optimize government services to meet the demand of the logistics sector. The key government services required by the logistics sector fall into three areas: business and equipment licensing, regulatory oversight and competitive regulation, and customs services. Optimization of government services in the first two areas should be part of a broader economic development program to promote and foster entrepreneurial activity. Transactional customs services should be automated as much as possible and seamlessly integrated into the logistics service providers’ order management systems.

4. Promote the development of national transport and logistics champions. In most countries in the region, the industry structure of transport carriers and logistics service providers is still highly fragmented and often not developed.

The development of a strong domestic transport and logistics sector is a strategic imperative for economic development in the Middle East. The countries that succeed at establishing sustainable networks can expect to see increased economic activity, improved industry competitiveness, and growth in job opportunities. Those that do not, however, may find themselves falling by the wayside.

September 21, 2007 0 comments
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Musings from Arab America

by Norbert Schiller September 21, 2007
written by Norbert Schiller

During our holidays this summer we were fortunate to be able to stay with my wife’s extended Lebanese family on both the east and west coasts of the United States. It had been almost six years since we last visited, and I must say that staying in an Arab-American household lessened the shock of fitting into the American way of life; a kind of decompression chamber if you will. Behind closed doors nothing really changed; the family was as tight-knit as ever and if it wasn’t for the green lawn outside the window and the lack of blowing horns and shouting in the streets we could have all been sitting in Beirut.

Both Lebanese-American families we stayed with were forced to leave during war. The husband of my wife’s cousin, who is originally Palestinian, remembers when in 1948, at the age of eight, he was forced to flee his village in northern Palestine after the Arab armies advised the inhabitants to leave because “the Jews are coming to take your land.” He made his way to southern Lebanon by holding onto the tail of his uncle’s donkey. On the east coast, my wife’s brother and his wife fled Lebanon for the United States in the mid-1980s, during one of the darkest chapters of the civil war.

Obviously, for my wife and her family, the first few days were consumed by relaying and absorbing Lebanese and Diaspora news: the physical changes taking place in Lebanon (the pulling down of the grand old building around the corner that once belonged to so-and-so) and how much of the country has been restored a year after the war with Israel.

However, unlike previous visits, the solid opinions that my wife’s family once held true were now blurred and the issues watered down.

When we first traveled to the States in the early days of our marriage 15 years ago, Lebanon was always on the forefront of every conversation. One misplaced word or train of thought could trigger an all out major debate on Lebanese politics that would result in phone calls to friends and family across America and even a call to Lebanon if it meant proving a point. Now that has all changed.

It’s not hard to explain this waning interest. American press coverage of the Middle East is something you have to actively seek out. Even with the 500 plus stations available to most cable subscribers, if you don’t have your own satellite hook up, you are not privy to all the international news stations like CNN International, BBC World, Al Jazeera, and LBC International. The newspapers inundate readers with local news, followed by a bit of national news and then a blurb here and there from the rest of the world. If there is something from the Middle East, it will probably be about Iraq and even then there is a good chance it will have a local angle. 

In the past, I remember always seeing a second, more international, newspaper lying around — the New York Times or Los Angeles Times — but now, with time, I notice that my wife’s family are slowly becoming more interested in the news that affected them on a daily basis. Even when we were visiting, they tended to veer away from the Middle East if some local issues, like the rise in crime, a garbage collection strike, or the bridge collapse in Minneapolis there was more anguish — “Haraam, they were just going home from work” — than for any car bomb outrage in Iraq.

One family member told my wife that she felt that her generation had “missed all the boats.” They had missed Lebanon’s golden era, caught the war and then had to endure all the insecurities of living as immigrants in the United States. And then came 9/11 with all that feeling of not belonging and being seen as outsiders. Her only consolation is that her children will hopefully feel more grounded and not live forever in search of a homeland.

September 21, 2007 0 comments
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Money Matters

by Executive Contributor September 20, 2007
written by Executive Contributor

Ithmaar Bank posts 130% in H1-07 net profits

Ithmaar Bank, a Bahrain based global investment institution, announced a 130% increase in its H1-07 net profits to $65.09 million up from $28.7 million for the same period last year. As a result of their expansion, Ithmaar experienced a tripling of operating profits from $23.7 million in the first half of 2006 to $71.1 million in the first half of 2007. Income from investment in financing amounted to $97.8 million, while $25.4 million was generated in fees and commissions and $23.1 million was generated from sale of investment securities. Total assets, including funds under management stood at $5.1 billion at the end of last June, compared to $4.4 billion at the end of last year. Ithmaar is growing at a rapid pace and is one of the most dynamic financial institutions in the region covering a wide range of Islamic financial services and investments. Ithamar’s wholly-owned Ithmaar Development Company (IDC) has made considerable progress in several major projects with the Kingdom of Bahrain and internationally.

Emaar ranked in top 10 of S&P Index

Standard and Poor’s (S&P’s) ranked Emaar Properties PJSC, the UAE-based real estate developer, in the Top 10 of IFCG Extended Frontier 150 Index for frontier equity markets. Attaining the highest weight of 5.59% in the index reflects Emaar’s strong regional presence and growing international recognition. The Extended Frontier 150 Index plans to accommodate the needs of increasingly sophisticated investors willing to expand in developed and emerging markets. This year, S&P Rating Services and Moody’s Investor Services assigned Emaar A- and A3 ratings respectively, with steady outlook reflecting the company’s strong financial profile.

IMF forecasts strong growth for Syria in 2007

In its latest report, the International Monetary Fund (IMF) highlighted the strong economic performance of the Syrian economy in 2006 and has forecasted a positive outlook in 2007. According to the report the economy’s supply responsiveness, the tighter credit policy and the fiscal discipline have contributed in tightening inflationary pressures caused by the large demand shocks from Iraqi investors. The report assessed that Syria needs to maintain a strong external stability over the medium run, which can be achieved through strong fiscal adjustments, accelerated structural reforms and exchange rate flexibility. The IMF regarded the Syrian private banking sector promising despite the possible drawbacks it might face in developing reforms. In addition to that, vital action is needed for the state banks to attract the accumulation of non-performing loans and enhance competition. Finally, Syria’s economy is in need of progress in developing market-based instruments for monetary control and should reduce the excessive risk taking as well as dollarization.

September 20, 2007 0 comments
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North Africa

Tunisia  Emirati Dreaming in Tunis

by Executive Editors September 20, 2007
written by Executive Editors

Bilateral relations between the UAE and Tunisia are set to expand with leaders from both countries being keen on promoting joint-investment projects to enhance social and economic relations.

On his recent visit, HH Sheikh Mohammed bin Rashid al-Maktoum, vice president and prime minister of the UAE, expressed that the enhancement of bilateral relations is a starting point “towards wider avenues of mutual economic, technological and tourism cooperation.” He also added that such cooperation is a significant step in “embodying the deep fraternal relations and the common history of our two countries and peoples and building new bridges between the eastern and western Arab countries.”

The most recent joint-investment agreement between the two countries was part of a ceremony held during the visit of Sheikh Mohammed to Tunisia. Together with Tunisian President Zine El Abidine Ben Ali, the two leaders laid the foundation stone of a $14 billion real estate and investment development set to provide housing for half a million people. The mega real estate development project on the southern lake of the Tunisian capital is a joint venture between Sama Dubai, the international investment arm of Dubai Holding and the Tunisian government. The development will cover some 850 hectares and offer all the services of a satellite city, including retail and entertainment centers along with apartments, luxury hotels, a wide range of recreational and sports facilities, and up market housing.

Called the Century City and Mediterranean Gate, the development is intended to serve as a business hub, with office space for more than 2,500 international firms, with an emphasis on those in the financial sector. Businesses located there will benefit from state of the art communications infrastructure and impressive architecture. The centerpiece of the project will be two massive towers.

Additionally, the new city will play a major role in the country’s tourism industry, boasting 14 high class hotels and resorts, leisure and sporting facilities and a marina as part of the design.

Century City will be the single biggest investment project in Tunisia’s history, and will make Dubai the largest foreign investor in the country. The $14 billion price tag eclipses TECOM Investments and Dubai Investment Group’s acquisition of a 35% stake in Tunisie-Telecom in 2006 — valued at $2.25 billion.

According to Mohammad al-Gergawi, Dubai Holding’s chief executive officer, Sama Dubai expects to raise investment in Tunisia from $3 billion to $18 billion in the near future.

The potential for Century City to attract further foreign investment through companies relocating to the vast business district, drawn by the opportunities presented by a new city of up to half a million prospective customers, is undoubtedly welcomed by the Tunisian authorities.

State projections predict the work will add 0.6% to the country’s growth rate for a period of up to 15 years, and provide jobs for 130,000 people during the construction phase, pleasing statistics considering that unemployment is running at more than 14%, according to official figures.

Agreements signed between the state and Sama Dubai specify that most workers on the project will be Tunisians and the company will provide them with specialized training.

Al-Gergawi said actual work on the project will begin in the next few months. “The scheme is very important so it will be done in stages,” he commented. “It requires 10 years to be finished.” Al-Gergawi stated that Tunisia had been chosen as the site for the development by Sama Dubai because the country has potential to become a promising regional economic center, thanks to its position as a gateway to many other destinations. The growing services sector and the favorable investment regime were also strong attractions, he told a press conference in early August.

September 20, 2007 0 comments
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North Africa

Morocco  Linking the continents

by Executive Editors September 20, 2007
written by Executive Editors

The construction of an undersea tunnel linking Morocco and Spain has been on both countries’ agenda for over 25 years now. Today, the idea is closer to materializing than it has ever been before.

After rounds of geological tests and feasibility studies run by specialist independent geotechnical consultants from the Swiss engineering company Giovanni Lombardi, the project looks to get a go ahead by the end of 2007. The cost of this project has been estimated to exceed $13 billion and initial studies by engineers forecast a project length of up to 25 years.

It is predicted that the tunnel could carry 9 million passengers and 8 million tons of freight annually. There is a potential for boosting the economies of both nations as well as mutually improving tourism and trade opportunities. Currently, Moroccan exports to EU countries account for 73.8% of total export revenues and generate $12.76 billion (or 22% of current GDP) annually. In return, Morocco receives 65.1% of its total imports from the EU, the bulk of which are transport equipment and machinery, which contribute to Morocco’s automotive industries. Additionally, agricultural exporters would be set to gain a strong advantage from this transport development, being able to send some of Morocco’s more delicate exports such as flowers and tomatoes by train instead of ship.

The growth in the number of European tourists to Morocco has given further impetus to ambitions to link Spain and Morocco across the Strait of Gibraltar.

Morocco’s tourist industry witnessed a successful first half of the year with EU figures showing over 2.26 million visitors from January to June 2007, representing a 7% increase in year-on-year terms. As such, the country is keen further to improve the accessibility of its tourist sites by moving ahead with the Gibraltar tunnel project.

European tourists

According to the Moroccan Ministry of Tourism, European arrivals to Morocco account for 83% of 2007’s arrivals to date, with French visitors leading the pack with 873,000 visitors in the first six months of 2007, an increase of 4% on last year. Visitors from Spain and Britain accounted for 479,000 and 175,000 visitors respectively, with British tourist arrivals recording a 43% increase as a growing number of no-frills airlines such as easyJet and Ryanair are making the country more accessible with flights to Marrakech, Casablanca and Fez. Germany, Belgium and Italy are also important markets, each accounting for approximately 100,000 visitors. The three most popular tourist destinations have recorded growth in the number of visitors in the last six months; Marrakech has seen a rise of 12%, Casablanca recorded a 9% rise and the coastal resort of Agadir saw a 3% more visitors than in the same period last year.

The construction of the proposed Gibraltar tunnel is a joint venture between government agencies Société Nationale d’Études du Détroit (SNED) in Morocco and Sociedad Española de Estudios para la Comunicación fija a Traves del Estrecho de Gibraltar (SECEG) in Spain. The tunnel would consist of a 39 km passenger, car and freight rail line running across the strait connecting the cities of Tarifa and Tangier. Its deepest point will be 300 meters.

The next step will be to consider a number of logistical challenges. Even though the distance across the Strait of Gibraltar is 14.5 km, the challenges posed to engineers by a Morocco-Spain tunnel are far greater than challenges facing engineers during the “Chunnel” construction between England and France, which lie 32 km apart at the Strait of Dover. The water is deeper; nearly 1000 meters at the shortest route across the strait, compared with just 61 meters in the English Channel. Another challenge is the texture of the earth. The first test diggings over 10 years ago revealed that the soft earth near Tarifa is not suitable for building a structure of this type. Recent tests have re-confirmed this and so Cape Malabatta has been selected as the entrance point to Morocco, after which the tunnel will continue to Tarifa. Additional concerns include securing the tunnel against human trafficking between Africa and Europe and whether the there will be a sustainable flow of goods and people in both directions given the economic disparities between the two continents.

Yet leaders of both countries are keen on proceeding. Spanish Prime Minister Jose Luis Rodriguez Zapatero has said that he is fully committed to the project. According to the minister the tunnel would “greatly speed growth, development and prosperity” on both sides of the Mediterranean. The goal behind the construction is to create “an integrated Euro-Mediterranean economic area” and possibly lead to developing the transport network further to include a link between Marrakech and Europe.

September 20, 2007 0 comments
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Since its first edition emerged on the newsstands in 1999, Executive Magazine has been dedicated to providing its readers with the most up-to-date local and regional business news. Executive is a monthly business magazine that offers readers in-depth analyses on the Lebanese world of commerce, covering all the major sectors – from banking, finance, and insurance to technology, tourism, hospitality, media, and retail.

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