Hotels are reaping the benefits as Beirut becomes more attractive to tourists. According to the global accounting firm Deloitte’s most recent report on hotel performance in the Middle East, in the year-to-July, Beirut posted the highest rise in average revenue per available room (revPAR), an industry measure of the hotel industry’s profitability. The rise represents the largest expansion in revPAR in cities throughout the Middle East at $164.90. That said, the occupancy rate at hotels in the city fell marginally by 2.6 percent to 68.4 percent in the first seven months of 2010. In the region as a whole, revPAR during the first seven months of this year has fallen by 8.8 percent to $120.40, with occupancy rates down 1.8 percent to 61.8 percent.