I am coming home,” said Austrian skydiver Felix Baumgartner right before jumping off a balloon capsule 39 kilometers above Earth, setting a new world record. Sponsored by energy drink company …
Economics & Policy
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Lebanon’s progress to cultivate wealth from its offshore oil and gas resources has left us with more questions than answers about the process. While the country will not extract any …
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Even with a consenting and eager family backing the enterprise, the birth of a new real estate giant in Abu Dhabi has not been a simple procedure; however, the emergence …
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Younger and younger people are courting Lebanon’s hedonistic bent as they turn to the bottle for a good time. The lack of a coherent alcohol harm reduction policy means Lebanon’s …
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Economics & PolicyLebanese in advertising
Grey’s Eric Haana on advertising in 2013
by Maya Sioufiby Maya SioufiWith more than a decade of experience at American advertising and marketing company Grey, owned by British-based multinational ad agency WPP Group, Eric Hanna was appointed over a year ago …
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Economics & PolicyLebanese in advertising
Memac Ogilvy’s Edmond Mountran on Lebanese dominance
by Maya Sioufiby Maya SioufiOne of the pioneers of the advertising industry in the Middle East, Edmond Moutran — commonly referred to as ‘Eddie’ — kicked off his career in Bahrain in early 1973 …
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Established as an independent media agency in 1981 and preparing to celebrate its 20th anniversary of operating from Dubai this year, Media International Services (MIS) has cultivated market niches where …
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Economics & PolicyLebanese in advertising
Omnicom’s Dani Richa talks Lebanese dominance
by Maya Sioufiby Maya SioufiWith 25 years of experience at Impact BBDO, a leading regional advertising agency, Dani Richa has assumed different roles within the company, including chief creative officer. Chairman and chief …
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The MCN Group is a partnership of New York-based communications conglomerate Interpublic and the Miknas family holding. The Group gathers media, creative, public relations and corporate entities under one roof …
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Economics & PolicyLebanese in advertising
WPP’s Roy Haddad talks Middle Eastern advertising
by Maya Sioufiby Maya SioufiAppointed in July 2012 as Middle East and North Africa’s director for WPP, the London-based multinational advertising agency with a $20 billion market capitalization, Roy Haddad is among the most …
