Lebanese in advertising

I am coming home,” said Austrian skydiver Felix Baumgartner right before jumping off a balloon capsule 39 kilometers above Earth, setting a new world record. Sponsored by energy drink company …

With more than a decade of experience at American advertising and marketing company Grey, owned by British-based multinational ad agency WPP Group, Eric Hanna was appointed over a year ago …

One of the pioneers of the advertising industry in the Middle East, Edmond Moutran — commonly referred to as ‘Eddie’ — kicked off his career in Bahrain in early 1973 …

Established as an independent media agency in 1981 and preparing to celebrate its 20th anniversary of operating from Dubai this year, Media International Services (MIS) has cultivated market niches where …

  With 25 years of experience at Impact BBDO, a leading regional advertising agency, Dani Richa has assumed different roles within the company, including chief creative officer. Chairman and chief …

The MCN Group is a partnership of New York-based communications conglomerate Interpublic and the Miknas family holding. The Group gathers media, creative, public relations and corporate entities under one roof …

Appointed in July 2012 as Middle East and North Africa’s director for WPP, the London-based multinational advertising agency with a $20 billion market capitalization, Roy Haddad is among the most …

The game of advertising has a paramount survival rule: adaptation. Successful strategies and campaigns inject creativity into marketing messages that are tuned to the demands of clients and the psyches …

Kicking off his career in advertising in 1967, Ramzi Raad is one of the architects of the industry in the region. Based in Dubai since 1986, Raad is the chairman …